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2016年4月25日 星期一

上海迪士尼度假區 與 中國東方航空公司 呈獻首架 度假區和迪士尼系列 A330彩繪飛機

上海迪士尼度假區中國東方航空公司 簽署戰略聯盟協議
上海迪士尼度假區 主題彩繪飛機本月將開啟往返上海精選航線

Shanghai Disney Resort Signs Strategic Alliance with
China Eastern Airlines
Special Shanghai Disney Resort-decorated planes to fly select routes
to and from Shanghai starting this month

       上海迪士尼度假區中國東方航空股份有限公司(以下簡稱「東航」)簽署為期數年的戰略聯盟協議,東航將成為上海迪士尼度假區官方贊助商之一以及主題樂園內小飛象景點的呈現贊助商。今天,首架以上海迪士尼度假區和迪士尼朋友為主題的系列A330彩繪飛機正式亮相,更多主題彩繪飛機也將在未來的幾個月及數年內陸續登場。

Shanghai Disney Resort and China Eastern Airlines Corporation Limited (“China Eastern") have entered into a multi-year strategic alliance which recognizes China Eastern as an official sponsor of Shanghai Disney Resort and the presenting sponsor of Dumbo the Flying Elephant attraction. Earlier today, the first in a series of A330 airplanes decorated with festive Shanghai Disney Resort designs and Disney characters was officially unveiled. Additional Shanghai Disney Resort-themed planes will follow in the coming months and over the next few years.


       作為第一階段,東航用特別設計的迪士尼主題元素噴繪了A330和A320兩架飛機。飛機將呈現上海迪士尼度假區標誌性的奇幻童話城堡以及米奇和米妮,共同歡迎遊客來到這座最新落成的迪士尼度假區。這些主題彩繪飛機將主要執飛往返於上海的航線。

Initially, China Eastern will decorate two airplanes (A330 & A320) with specially-created Disney designs that include the Enchanted Storybook Castle at Shanghai Disney Resort as well as Mickey and Minnie Mouse welcoming guests to Disney’s latest resort. These themed planes will primarily fly to and from Shanghai.


       同時作為協議的一部分,東航將成為度假區內的主題樂園——上海迪士尼樂園小飛象景點的贊助商。小飛是迪士尼主題樂園的經典景點,適合全家遊玩。在上海迪士尼樂園,遊客們將乘坐小飛像在空中馳騁,不僅能控制飛翔的高度,還能領略樂園中「奇幻童話城堡」和「奇想花園」的美妙景緻。

As part of the agreement, China Eastern will also sponsor Dumbo the Flying Elephant attraction, a classic Disney theme park attraction for the whole family. Dumbo the Flying Elephant attraction allows guests to soar through the air and control how high they fly. Along the way they’ll have spectacular views of Enchanted Storybook Castle and Gardens of Imagination in Shanghai Disneyland.


       東航股份董事長劉紹勇表示:「東航是創造夢想的企業,上海迪士尼度假區是點亮奇夢的地方。夢想之路就在腳下。希望越來越多的旅客搭乘東航的航班,開啟夢想之行,踏上夢幻之旅。」

“We know there is excitement throughout China for the upcoming opening of Shanghai Disney Resort and we are excited that China Eastern will be helping to fly visitors into the region where they will visit this magical vacation destination,” said Liu Shaoyong, chairman of China Eastern Airlines.


       上海迪士尼度假區總經理郭偉誠(Philippe Gas)表示:「我們非常興奮能通過與東航的這一戰略聯盟為遊客帶來獨一無二的全新迪士尼主題彩繪飛機。每年有數百萬的遊客乘坐東航班機來到上海東航也將為乘客和到訪上海迪士尼度假區的遊客提供各類精彩的推廣活動。」

“This strategic alliance between Shanghai Disney Resort and China Eastern Airlines led to a collaboration on some unique, Disney-themed planes that we’re absolutely thrilled to reveal,” said Philippe Gas, general manager of Shanghai Disney Resort. “China Eastern Airlines will transport millions of guests to Shanghai every year, as well as provide their passengers and Shanghai Disney Resort Guests with exciting promotional opportunities.”


       通過這一協議,東航還將在機場和主題彩繪飛機內享有品牌合作呈現機會。

Through this agreement, China Eastern will also have co-branding opportunities at the airports
and on the themed planes.



© 上海迪士尼度假區
© Shanghai Disney Resort

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