上海迪士尼度假區（Shanghai Disney Resort）將於 2017年4月23日舉辦首個「徽章交換日」（Pin Trading Fun Day）

上海迪士尼度假區將舉辦開幕後首個「徽章交換日」

Shanghai Disney Resort Premieres Pin Trading Fun Day

深受全球賓客歡迎的迪士尼傳統活動即將登陸上海

Guests in Shanghai will enjoy taking part in this popular, global Disney tradition

上海迪士尼度假區即將於 2017年4月23日舉辦首個在中國大陸的「迪士尼徽章交換日」，為賓客帶來獨一無二的徽章交換體驗及繽紛趣味活動。迪士尼徽章交換是廣受全球粉絲喜愛的迪士尼傳統，此次在上海迪士尼樂園內舉辦的首個「徽章交換日」更將會是每一位迪士尼忠實粉絲不可錯過的盛會。活動當日，賓客們將感受別樣的迪士尼神奇，並有機會搶先將獨家發售的8款限量版徽章及12款全新的「十二生肖隱藏米奇系列」徽章收入囊中。

On April 23, 2017, Shanghai Disney Resort will host the first-ever Disney Pin Trading Fun Day in mainland China, bringing guests a day packed with exclusive pin trading opportunities and fun activities. Disney Pin Trading is a favorite Disney tradition worldwide, with special Pin Trading days – like the debut event in Shanghai Disneyland – the can’t-miss festival for big Disney fans around the globe. Now, guests in China can join in on the magic, with exclusive first access to eight Limited Edition pins, twelve new Hidden Mickey Pins, and more.

長期以來，迪士尼推出各類徽章以供遊客收集珍藏，讓賓客把在迪士尼的神奇與歡樂回憶帶回家。賓客交換徽章的全新概念由奧蘭多華特迪士尼世界度假區在1999年千禧之年之際首度推出。這一想法一經推出，迅速俘獲了迪士尼粉絲們的芳心，並自此成為迪士尼樂園和度假區的常規體驗。如今，徽章交換活動風靡全球，受到來自世界各地、各年齡層賓客的喜愛，成為全球最受歡迎的迪士尼傳統活動之一。

Disney has long offered collectible pins at its parks to help guests bring home Disney magic and memories. But to kick off the Millennium Celebration at Walt Disney World Resort in 1999, Disney introduced a new concept of Pin Trading for guests. The activity became an instant favorite among the most devoted Disney fans and turned into a popular activity at the park. Today, Pin Trading has spread worldwide, winning over the hearts of Disney fans and guests of all ages, and becoming a beloved Disney tradition across the globe.

在上海迪士尼度假區，想要加入這個迪士尼傳統的賓客只需要尋找到任意一位掛有徽章掛繩的「演職人員」*，用一枚正版迪士尼徽章便可交換「演職人員」* 身上任意一塊徽章。新獲得的徽章可以永久珍藏或繼續用來交換。與此同時，賓客們還可以與其他賓客進行徽章交換，收集一套專屬的迪士尼徽章集。

To take part in this tradition, guests visiting Shanghai Disney Resort can find cast members wearing a lanyard with Disney pins, identify a pin they love, then present one of their own Disney pins to the cast member as a trade. From there, the new pin is theirs to cherish forever – or trade again. Guests may also chat with other guests to find pin trading opportunities and make their customized Disney Pin collection.

而熱衷於徽章交換和收藏的粉絲現在除了可以平日參與外，更不可錯過上海迪士尼樂園即將於下個月舉辦的「徽章交換日」活動。該活動將於4月23日在樂園的「美妙記憶屋」商店舉辦。在這個中國大陸舉辦的首個迪士尼徽章交換盛會上，賓客不僅有機會獲得全新設計的迪士尼徽章，更可以感受經典獨特的迪士尼傳統，參與一系列特別的徽章交換活動。

Guests can trade pins at Disney parks and resorts every day, but the special Pin Trading Fun Day being held at Carefree Corner in Shanghai Disneyland on April 23, will be the first pin trading celebration in mainland China, giving Disney fans the unique opportunity to access brand new pins and enjoy a host of activities designed around the beloved Disney tradition.

2017年上海迪士尼度假區「徽章交換日」發佈的所有新徽章均為度假區特別定制。徽章交換日當天，8款特別為該活動定制的全新限量版徽章將獨家發售，包括米奇、《獅子王》、《玩具總動員》^、《小熊維尼》、經典迪士尼朋友、《愛麗絲夢遊仙境》、《星際寶貝》# 以及一套神秘徽章。

During the inaugural Pin Trading festival, eight exclusive Pin Trading Fun Day 2017 designs will be released to guests. These new Limited Edition pins include Mickey Mouse, THE LION KING, Toy Story, Winnie the Pooh, classic characters, Alice in Wonderland, Lilo and Stitch as well as a mystery set.

除此之外，「隱藏米奇系列」的大家庭中也將加入12款全新「十二生肖系列」在活動當日首發。值得一提的是，「隱藏米奇系列」徽章只能通過與「演職人員」* 交換獲得，這也將讓上海迪士尼樂園的該系列徽章成為全球迪士尼粉絲爭相收藏的紀念品除了限量徽章和「隱藏米奇系列」徽章，賓客還可以通過購買或交換等方式獲得紛繁多樣的迪士尼徽章。

Plus, twelve new Hidden Mickey Pins that make up a brand-new Chinese Zodiac series will be introduced to guests for the first time, adding to what will be the largest variety of Hidden Mickey Pins on the same day. The Hidden Mickey Pins are only available to guests through cast member trading, making these new pins at Shanghai Disneyland a prize collectible for Disney fans. All the new pins being released on Pin Trading Fun Day 2017 were designed exclusively for Shanghai Disney Resort. Beyond the Limited Edition and Hidden Mickey pins, a vast assortment of popular Disney pins will also be available for purchase and trading.

活動當天，賓客還可以在「美妙記憶屋」和「甜心糖果」參與一系列繽紛趣味活動，包括「幸運抽獎」、「奇妙繪畫班」、「徽章知識分享與問答」以及「與徽章藝術家見面互動」等。現場限時進行的「徽章玩家分享會」中，賓客將有機會欣賞到迪士尼粉絲們的珍貴收藏，一瞥徽章的神奇魅力。

Throughout the day, guests will also enjoy a host of special activities taking place at Carefree Corner and Sweethearts Confectionery, including a lucky draw, a magic drawing class, a pin knowledge sharing session, a pin quiz, and meet and greets with a pin artist. Guests will also be able to visit a limited-time Pin Trader Collection Showcase, which features collections from Disney fans.